Color...EXTREMELY important...and others concur

I stumbled upon this blog today entitled, "How Important is COLOR in Business? One Word, EXTREMELY!" The blog post is from Mike Michalowicz who is the author of "The Toilet Paper Entrepreneur." Michalowicz lists a recent color study which indicated 93 percent of people purchase things based off of visual factors. He also lists what the different color palettes mean.

Yesterday I wrote I normally have my TempWorks application either Blue or Green:

Blue indicates trust, reliability, belonging, coolness, consistency, dependability, quietness, and freshness.

*Blue is the favorite color of most people.

Green indicates nature, fresh, cool, growth, abundance, soothing, refreshing, healing, tranquility, and environment.